Organizing 2.0

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The Internet vs. the Labor Movement: Why Unions Are Late-Comers to Digital Organizing

Over the past decade, the importance of digital organizing has soared in electoral and issue based campaigns on the left. The idea that an electoral field organizer need not be a capable database user is patently ridiculous at this point. Political campaigns understand that they need to invest in staff with expertise in digital organizing—whether those are people who can write e-mail subject lines that will…

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